It possible to use augmented reality (or AR) through simple, light and wearable devices with sensors and GPS, like a tablet, for example. If you frame any marker – as a QR code or an AR tag – with your device’s video camera, you will receive some information in the form of numbers, texts and notifications about reality around us.
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On the basis of this principle, we have started to work on a new project about augmented reality with so much attention and passion: it consists in a software dedicated to medicine that will support pharmaceutical sales forces. The technology used will allow us to see the direct effects of some medicines on human body, by using a fresh approach. This form of tracking relies on technologies such as GPS, accelerometer, gyroscope and more complex image processing algorithms, to place virtual objects or information in the environment.